HIGHBRIDGE has a brand new supermarket after discount store Aldi opened on the outskirts of the town.

Olympic pentathlete Samantha Murray did the honors and cut the ribbon to open the store alongside the store's manager, Emma Marchant, on Thursday (August 23).

The store has opened more than a year after the budget supermarket chain secured planning to build it at Isleport Business Park.

Speaking after the opening, Emma, said: “Our customers were delighted to meet Samantha who’s lived in Somerset for the past ten years – it’s not every day you get to hold an Olympic medal.”

The new 1,254 sqm store just off Bennett Road has created 25 jobs and offers customers a range of British produce to shoppers and an enhanced, convenient and varied shopping experience.

The first 30 customers to queue outside the new store received a free bag full of fresh fruit and vegetables from the supermarket’s Super 6 range which were personally handed out by Samantha.

Samantha, who also holds three gold World Championship medals, said: “I’ve had so much fun this morning meeting and greeting customers.

"I hope I have helped inspire them to stay active and maintain a healthy, balanced diet.

"I’m sure the customers will agree that with so much fresh produce on offer at the new store, it’s really easy to do so."

The store is open from 8am until 10pm from Monday to Saturday and 10am until 4pm on Sunday.

For more information and to find applications on jobs at Aldi visit www.aldirecruitment.co.uk/stores.